What a better exercise than making the evaluation of this passing year. The vision of time for Beaubleu depends on different elements. “A flash year” will say some of you, the others will be more like “long and tumultuous”. Anyway, it was an intensive year, full of emotions, challenges and news for our House renamed the Circular Hands House by some of you, and we are very proud.
As some of you already know it, we started this adventure in an Art gallery in the 10th district of Paris. We were surrounded by a community of passionate persons very interested by our pieces. We took care of preserving this relationship by staying on internet and giving the opportunity to everyone to choose his own numbered piece, but also to try the watches during private presentations.
Moreover, we couldn’t be prouder than when we heard discussions and comments about the new watch “of my boyfriend”, “of my birthday” or “my last purchase”: the Beaubleu watch.
One word, two syllables which has been known by the big department stores because of you. New opportunities came to us, being sold by renowned distributors. The success of our collaboration with Le Printemps has been fast from the first day.
Even if Beaubleu is ink in the main French cities, the watches travel around the world. They have been captured in Japan, US, Canada or Mexico.
At every hand’s location, a new way is drawn for Beaubleu and give us the possibility to grow up gradually because of strong and long-lasting relationships.
When you received your watch, we enter the Beaubleu Club, offering you a privileged relationship with our team. The confidence permitted us to share with you our last creations (before anyone else) – from the patina aspect straps made in our Parisian workshop to the new collection. You have been very passionate and enthusiast in the common House’s elaboration. The wall of our studio is now full of your messages, congratulations and encouragement (Instagram, emails, even letters) giving us the force to always surprise you with our creations.
New goals, new creations. You might know it, the first limited edition collection had a great success and since a few months, I am working on drawing and designing the next pieces with the new House’s aspirations. A collection which delete the frontier between watch for men and watch for women. A collection in the continuity of Beaubleu’s strength with the adding of elegant details for always more poetry and innovation.
The important challenge for this new year is also continuing to make new relationship while keeping privileged ones with our Ambassadors. This is why Beaubleu will be presenting the new collection in February.
Then it is with pleasure and enthusiasm that the entire Beaubleu team join me to wish you wonderful hours for 2020.
Nicoals Pham-Decoudert
Designer and cofounder